About the Professor

Prof. Michal Strahilevitz

Michal Strahilevitz, Ph.D.

Professor of Marketing, Golden Gate University
BA in Economics, University of Washington
MBA, Tel Aviv University

Ph.D. in Marketing, University of California at Berkeley

Curriculum Vitae available upon request.
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Areas of Research in Consumer Behavior


  • Green Consumer Psychology

  • Sex Differences in Consumer Behavior

  • Charitable Giving Behavior

  • Cause Related Marketing

  • Investor Psychology

  • Emotions in Consumer Decision Making


Courses Taught


  • Consumer Behavior

  • Advertising Management

  • Marketing Communications

  • Marketing Management

  • Levels Taught: Ph.D., Executive MBA, MBA, and Undergraduate.