- Teaching
- Sample Research Publications
- Media Quotes by Date
- Sample TV Appearances
- Press Quotes in Print
- Radio Interviews
- Sample Conference Talks
- Media Quotes by Subject
- Green Marketing & Green Consumer Behavior
- Charitable Giving Research
- Cause Related Marketing & Corporate Social Responsibility
- Advertising: What Works and What Does Not Work
- Consumer Psychology & Consumer Research
- The Downside of Digital Communication
- The Branding and Marketing of Politicians
- Investor Psychology
- Global Branding
- The Psychology of Motivation
- Battling Consumer Dishonesty
- Video Help
Once Burned, Twice Shy : How Naive Learning and Counterfactuals Affect the Repurchase of Stocks Previously Sold
Social Science Research Network, http://papers.ssrn.com/sol3/papers.cfm?abstract_id=611267